Launched500: What we learned from profiling 500 mining technology companies
500 companies. 30+ countries. Two years of weekly profiles. When we started Launched, the idea was simple: feature 5 mining
Read articleFive hundred profiles later, the dataset tells us some interesting things about where mining innovation is actually happening — and where it isn't.
Mapped against the mining value chain:
So more than half of all mining innovation we found is concentrated in just three areas: processing, exploration and operations.
Only 54 companies (11%) sit purely in software and data infrastructure. But when we tagged capabilities rather than categories, AI, software and data appeared in 138 companies — over a quarter of everything we featured.
AI in mining isn't a vertical anymore; it shows up inside exploration tools, processing optimisation, tailings monitoring, fleet autonomy, almost every part of the value chain. The companies building "AI for mining" as a standalone pitch are now the minority and most likely are not on a winner.
Some parts of the value chain barely showed up:
Three areas where the industry consistently says it wants better solutions, and where we found less people building. Whether that's a signal of low startup opportunity or an open field for founders, we'll let you judge.
The number that stands out: Australia produced 103 companies from a population of 27 million. That's roughly one featured company per 260,000 people — about nine times the rate of the USA. On a per-capita basis, Australia is the most productive mining innovation ecosystem we've seen, by a wide margin.
North America accounted for almost 40% of companies, Europe almost 30%, Australia 21%. Mining innovation is genuinely distributed which is exactly why connecting miners with innovators globally matters.
We don't claim any credit; great companies succeed because they build great technology and execute well. But since being featured, companies from Launched have:
In several cases we introduced these companies to our audience before those milestones happened. That's the part we enjoy most, being early in the journey and understanding of the potential.
Three recent companies that perfectly capture what Launched is all about are:
Each has a different but impactful journey within the mining industry. Great to see their growth and looking forward to following along with more in the future.
Five hundred companies in, the clearest lesson is how much is being built outside the industry's normal field of view. Every week we find founders working on technology that deserves more attention than it gets.
If you're building technology that could benefit the mining industry or you know a company that should be on our radar we'd love to hear from you.
Nominate a company for Launched here.